PERSONAL & EMPLOYER BRANDING
Your brand in the herCAREER community!
The people in the herCAREER Community share your enthusiasm to give women the opportunity to be seen and heard.
And it is true: in our community women of
different hierarchical levels become visible – with their path and their experiences. We understand herCAREER as a (digital) platform with an expo in fall. All content
formats on a platform are bridges for an exchange, where you can purposefully place your brand upon.
You are not here for advertising, but for support – and this is also how you build authentic and ongoing trust. For our community we have called these offers Learn &
Connect – this might help you to understand, what you can offer here but also, what you can be here: APPROACHABLE.
Your brand awareness in the herCAREER Community:
Get featured in an interview
Let us interview you and/or your employees to make you visible in a community, which only waits to benefit from your knowledge and experiences.
Our interview formats have three topics:
- herEXPERIENCE
- herWHY
- herPERSONALITY
Benefit from the Synergies
Show your competencies through our audio and video formats and benefit from the synergies of the various social media channels, the presence on the herCAREER website in the Learn & Connect area as well as from the free use and integration of the content into your own (career) website. In addition to the written interviews, we offer two additional formats for content-related participation within the herCAREER Community:
- In the podcast herCAREER Voice
- At an online event as a part of the herCAREER Academy
TIP: Read what speakers, visitors, other supporters and partners say about herCAREER:
Learn & Connect for the Community – Employer and Personal Branding for you!
With Learn & Connect the herCAREER Community provides a digital and wide-ranging stage, where women from different hierarchical backgrounds are made visible and get the opportunity to network with each other. It is the perfect place for your employer brand as well as for your personal brand. The followers and subscribers of both our social media channels and newsletters in addition to the visitors of our website are all part of our ever-expanding community. Due to our tightly intertwined formats we speak to a very diverse group of women with career interests who are curious about the role models from your company!
Our channels – your stage:
- Website Ø 10,880 active users/month
- LinkedIn more than 50,000 followers
- LinkedIn Group Networking: 2,500 members
- LinkedIn Group Exchanges: 4,000 members
- Instagram more than 15,400 followers
- Threads: almost 2,000 followers
- Pinterest Ø 7,800 impressions/month
- Facebook Group Networking: more than 7,950
- Newsletter: more than 12,000 subscribers
- LinkedIn Newsletter: more than 19,600
- herCAREER Voice Podcast: Ø 1,845 downloads & streams per month
Looking for more information on employer branding?
Simply download our brochure here.
Furthermore, our weekly newsletteralso refers to the offers in Learn & Connect, which means that you have an additional coverage here. Specific topics of the newsletters are: interviews, presentation of mentors & partners for an exchange, expo highlights, Academy events and new Voice podcasts.